Remember that old cliché about wine, that you will be “amused by its presumption”? Well, you will be amazed by this wine carrier’s lack of pretension.

In times past if you wanted to take a bottle of wine on a picnic, to a friend’s house or to a restaurant you had to convey it in a chichi little wicker basket or a tooled leather holder. These days you go right ahead and carry it in a raw-looking pocket made of factory waste.

The purveyors of this wine pocket actually try to pitch it to you as “a communion of bottle and wine”. Gosh, This pocket is made from stuff that resembles the felt used under wall-to-wall carpets. Indeed, these pockets are made from “grey industrial wool felt made from factory excess (85% wool and 15% mixed fibers)” according to the blurb.

Bottoms Up

Not just any old creation though, we are told. With a straight face the creators say this super-plain bag is “the result of an exercise in reducing the amount of material and labor required to protect wine during transit”.

It does have one huge positive characteristic. The Wine Pocket stores flat (a great space saver for those endless months when you never take a bottle of wine anywhere) and expands to fit most bottles.

What would you expect to pay for this modest little item measuring 6.5in x 16.5in. and made in the USA? I would expect to pay very little.

Well, Natural Territory is asking $29.00.

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