I am here today to tell you what a billboard clutch is, in case you do not know.

Perhaps you think it is related to the clutch of an automobile. Perhaps you think it is related to the billboards that are to be seen from the highways and byways of our great land. On both counts you would be wrong.

In fact a billboard clutch is a sort of flat handbag or underarm fanny pack constructed from a recycled movie poster.

No, really it is.

Now showing at an armpit near you

You may well ask if your new billboard clutch is going to smell of popcorn and movie-houses. I really could not say. The best would be to purchase one of these “repurposed, true one-of-a-kind” items with a “detachable wristlet” (next lesson: what is a wristlet?) in which you can safely store your “lipstick, cash, keys, phone, cards” and, of course, your movie ticket, and find out for yourself.

For something as unique and creative as a 12in. x 6in. Billboard Clutch you are going to have to invest a goodly sum.

Natural Territory is asking $52 for just one of these American beauties.